In Phnom Penh, Cambodia, First Lady Dr Pich Chanmony officially launched the “10,000 Riel, 10,000 People” Campaign 2026 while meeting with members of the Cambodia Kantha Bopha Foundation’s support committee and private sector donors who continue contributing to the foundation’s humanitarian mission. The campaign aims to encourage nationwide participation in supporting Kantha Bopha Hospitals, which provide free healthcare services to mothers and children across the country.
During the ceremony, Dr Chanmony, who serves as the Honorary President of the Cambodia Kantha Bopha Foundation, conveyed greetings from Prime Minister Hun Manet to all guests and participants attending the event. She also expressed sincere gratitude to ministries, institutions, development partners, private companies, and Cambodian citizens for their ongoing support through both financial donations and volunteer contributions.
National Unity Through Charity
In her remarks, Dr Chanmony highlighted the strong spirit of solidarity among Cambodian people, noting that public participation in the campaign reflects a culture of compassion and mutual support. She stated that “regardless of time or place, Cambodians always care for and help one another.”
The campaign was launched in celebration of International Children’s Day and aims to inspire charitable activities across all sectors of society. Students, civil servants, private institutions, and Cambodian communities living both inside and outside the country are being encouraged to take part in supporting the foundation’s work.
Organisers believe the campaign represents more than fundraising alone. It also serves as a national movement promoting the spirit of “Khmer helping Khmer” while strengthening social responsibility throughout the country.
Supporting Cambodia’s Children and Families
This year’s campaign carries the theme: “No matter the circumstances, Cambodians continue to help Cambodians.”
Dr Chanmony expressed hope that the “10,000 Riel, 10,000 People” initiative would become one of Cambodia’s major annual national events. She said wider public participation would help ensure the long term sustainability of Kantha Bopha Hospitals, which continue providing high quality healthcare services free of charge and without discrimination.
The hospitals play a critical role in caring for mothers, infants, and children, especially those from poor and vulnerable families who rely heavily on accessible medical treatment. Through continued donations and public support, the foundation hopes to maintain and expand these essential healthcare services for future generations.
Growing Public and Private Sector Support
The launch event also highlighted the growing partnership between the Cambodia Kantha Bopha Foundation and the private sector. Businesses and development partners continue to contribute resources and financial assistance to strengthen Cambodia’s healthcare system and support child welfare programs.
Many supporters view the campaign as a meaningful opportunity for individuals and organisations to contribute directly to improving healthcare access for children across the country. Organisers are optimistic that stronger public awareness and participation will help the campaign grow significantly in the coming years.
Conclusion
The launch of the “10,000 Riel, 10,000 People” Campaign 2026 reflects Cambodia’s continuing commitment to supporting vulnerable children and families through collective action and national solidarity. Led by First Lady Dr Pich Chanmony, the initiative encourages people from all walks of life to contribute toward the sustainability of Kantha Bopha Hospitals and ensure free healthcare remains available for future generations. As the campaign expands nationwide, it also reinforces the enduring spirit of compassion and unity among Cambodians.