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SOVANN
SOVANNExperienced
Asked: April 16, 2021

Khmer New Year is coming up! What are you going to do?

As the Khmer people count down to the end of the year, Khmer New Year, they will be preparing for a time of great feasting, socializing, and cleansing. The celebrations, which will run from the 12th to the 16th of ...Read more

As the Khmer people count down to the end of the year, Khmer New Year, they will be preparing for a time of great feasting, socializing, and cleansing. The celebrations, which will run from the 12th to the 16th of April, are known as Choul Chnam Thmey. During this time, there will be many events held to mark the occasion, with many being held in the capital city of Phnom Penh.

These celebrations are extended to include visits to relatives and friends, and the playing of traditional games. Khmer New Year is a time for families to get together to celebrate not only the New Year but also to celebrate family ties.

The Khmer New Year—Chol Chnam Thmey in the Khmer language—is one of Cambodia’s major holidays. Communities with roots in the Khmer culture, which includes most Cambodians and the Khmer minority in Vietnam, stop work for three whole days to return to their home communities and celebrate.

Unlike many Asian holidays that are set to the lunar calendar, the Khmer New Year follows the Gregorian calendar and is celebrated for three days, taking place every year from April 13–15. Neighboring Buddhist countries like Myanmar, Thailand, and Laos celebrate their respective New Year celebrations on or around the same date.

Why Do Khmer Celebrate the New Year?

The Khmer New Year marks the end of the traditional harvest season, a time of leisure for farmers who have toiled all year to plant and harvest rice. April represents a rare break from the hard work, since it’s the hottest and driest month of the year, making it all but impossible to work for long in the fields.

As the harvest season winds down, farming communities turn their attention to the rites of the New Year ahead of the rainy season that arrives in late May.

Until the 13th century, the Khmer New Year was celebrated in late November or early December. A Khmer King (either Suriyavaraman II or Jayavaraman VII, depending on who you ask) moved the celebration to coincide with the end of the rice harvest.

The Khmer New Year is not strictly a religious holiday, although many Khmer visit the temples to commemorate the holiday.

How Do the Khmer Celebrate Their New Year?

The Khmer mark their New Year with purification ceremonies, visits to temples, and playing traditional games.

At home, observant Khmer do their spring cleaning and set up altars to offer sacrifices to the sky deities, or devodas, who are believed to make their way to the Mount Meru of legend at this time of year.

At the temples, entrances are garlanded with coconut leaves and flowers. Locals visit the pagodas and bring offerings of food, desserts, and other everyday items to appease their deceased ancestors.

The temple courtyards also become playgrounds for the Khmer, who play traditional Khmer games during this time of year. A game called angkunh, for example, uses large inedible nuts that are tossed and knocked about by opposing teams.

How Long Does the Khmer New Year Festival Last?

The Cambodian New Year is celebrated for three whole days, each with its own ritual significance and ceremonies.

  • Moha Songkran: The first day is celebrated as a welcome to the New Angels of the year. Khmer clean their homes on this day; they also prepare food offerings to be blessed by the monks in the pagodas. Conservative Khmer communities permit only this day for the free mingling between males and females, so Moha Sangkran is important for men and women who are looking for future spouses. The traditional New Year games offer men and women a rare opportunity to mingle.
  • Vanabot: The second day is a day for remembering one’s elders, both living and departed. Khmer provide donations to the poor on this day. In the temples, Khmer honor their ancestors through a ceremony called bang scole. They also build dome-shaped stupas of sand in remembrance of the dead. The stupas represent the burial place of the Buddha’s hair and diadem, Culamuni Cetiya.
  • Thgnai Loeung Sak: The third and final is officially the first day of the new year. On this day, the stupas built by the Khmer in the temples are blessed. Devotees bathe Buddha statues in the temples in a ceremony called “Pithi Srang Preah”; they also ceremonially wash elders and monks and ask them for forgiveness for any mistakes made during the year. A royal procession in the capital Phnom Penh caps off the day’s celebrations, which also include elephant races, horse races, and boxing matches.

Where Can I Celebrate Khmer New Year?

Most of the cities are deserted during this time of year, as Khmer travel to their hometowns to celebrate the New Year with their loved ones. Most services shut down altogether. But if you want to see the local color of the holidays, visit the pagodas—but don’t forget to follow the basic rules of pagoda etiquette.

In Phnom Penh, the best place to be during the New Year is the temple of Wat Phnom, where the Khmer congregate to play traditional games, watch traditional performances, and throw talcum powder at each other.

Khmer New Year in Cambodia

Khmer New Year in Cambodia, pictured was taken in Svay Rieng Province 2019

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SOVANN
SOVANNExperienced
Asked: April 15, 2021In: Money

How Can Cambodian People Make a Living During Coronavirus?

How can Cambodian People Make a Living During Coronavirus? Here are how Cambodian people are making a living during covid19 pandemic. 1. Food Stores and Restaurants Selling food is a hot business in Cambodia. During the covid19 pandemic, some areas in Cambodia ...Read more

How can Cambodian People Make a Living During Coronavirus? Here are how Cambodian people are making a living during covid19 pandemic.

1. Food Stores and Restaurants

Selling food is a hot business in Cambodia. During the covid19 pandemic, some areas in Cambodia were locked down for at least 14 days followed by the law and ministry of health. People are likely to stay at home ordering food. Both small, medium, and big restaurant and food stores were closed their shops, yet they are allowed to sell food online. The restaurants and food shops connected to the delivery service companies delivering their food to customers every day. This how the food store and restaurant they are making money.

2. Grocery Stores

Small Grocery Stores are allowed to sell as usual, but they are acquired to follow the Ministry of health and local authorities’ procedures to sell those grocery products to their customers.

3. Social Media Influencers

Social media influencers such as Facebook gamers, inspirational speakers, YouTuber, and other internet marketers are making money from their channels as usual, but the income is decreased comparing to the normal day or year without coronavirus affection.

4. Civil servants

Civil servants are the government staff. They have monthly salary as usual. They are low risk then other people in term of financial issue as they are the civil servants.

5. Corporate businesses

Some businesses were closed such as Factories, hotels, guesthouses, ..etc. People who are working for tourism sector are the most affected people. All staff who were working there were resigned and looked for a new opportunity while some other remain no job, yet they return to stay at homeland to escape from covd19.

6. Non-Profits Organizations

Some organizations have been reduced staffs as they don’t have more fund to support the projects ‘activities while some other organizations are still remaining active working online. Therefore, those staffs who are working for the organizations are still receiving payment as usual.

How can Cambodian People Make a Living During Coronavirus

How can Cambodian People Make a Living During Coronavirus?

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SOVANN
SOVANNExperienced
Asked: April 11, 2021In: Money

What Type of YouTube Content Attracts the Most Followers in Cambodia?

What type of YouTube content attracts the most followers in Cambodia? ...Read more

What type of YouTube content attracts the most followers in Cambodia?

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SOVANN
SOVANNExperienced
Asked: April 10, 2021In: Money

What is future of digital marketing business in Cambodia?

Here are 5 top reasons will make the future of Digital Marketing Business in Cambodia grows skyrocketing. 1. The economic growth The Asian Development Bank has just released the 2019 edition of its flagship economic publication, the Asian Development Outlook (ADO)! In ...Read more

Here are 5 top reasons will make the future of Digital Marketing Business in Cambodia grows skyrocketing.

1. The economic growth

The Asian Development Bank has just released the 2019 edition of its flagship economic publication, the Asian Development Outlook (ADO)! In the report, ADB reviews Cambodia’s 7.0% growth rate and 6.8% forecast for 2020! However, due to Covid19, the Cambodian economy climate is not good as other countries do. When the Covid19 season is ended Cambodian economics will grow.

2. The growth of internet users

9.7 million internet users in Cambodia! That’s a 15% increase from the previous year! And we’re talking about 58% of the population! The Cambodian population has seen a significant increase in social media activity over the last few years. In 2021, about 71.3% of the Cambodian population were active social media users. This was a notable increase from 2016, in which 27%. When internet user is growing, every business is like to spend a lot of money on promoting their businesses online so Digital Marketing Business is booming.

3. The growth of internet banking

The Next-Generation Mobile Payments And Banking. Simplify your life with Cambodia’s only all-in-one mobile payment and banking app. Bakong combines all of your online banking and financial applications into a single, easy-to-use interface. Switching between apps has never been this simple, convenient or secure! Bakong plays an important role in building trust and connect all the local and internet bank to its central system which support in facilitating any financial transaction online easily and secure. Therefore, both individual and business are convenience and purchasing or shopping online where Digital Marketing companies play an important role in supporting them to promote their business.

4. The Growth of Traffic Jams

That’s right, you read it correctly. Traffic jams are not just annoying and inconvenient, they’re also bad for the environment and your health. Did you know that the traffic is at its worst from 6am to 8am and 4pm to 7pm? I’m not surprised, considering this issue has the potential to make Phnom Penh a better city for everyone economically and environmentally. Cambodian People hate traffic jams, they don’t want to going out for shopping. If they go they need to spend money for gasoline as well; however, if they just order food, clothes’ or anything online with free or a docent transportation fee, they are likely to use that service without going out of home. Therefore, people become lazier than ever before businesses they can sell product to them easily. To sell those services or products to customers, those business need digital marketing agencies to help them.

5. The Climate Change

Cambodia is considered one of the most vulnerable countries to climate change impacts such as floods and droughts. Of the four top economic sectors – garment, tourism, construction and agriculture – the latter accounted for 57.6% of rural labour force, and for over 30% of GDP in 2011 . Lack of or inadequate physical infrastructure, early warning systems and low capacity of farmers to adapt to the adverse effect of climate change exacerbate the risks associated with changing weather patterns. Farmers face seasonal challenges of droughts in the dry season and floods due to heavy rains in the wet season. Furthermore, rainfall patterns have been shifting, with longer droughts, short rainy seasons and occasional flash floods. The adverse impacts of climate change include increased risk of poor yields or even crop failure, and greater incidence of pest and diseases. Source: snv.org. Climate change is al one of the reason which makes people don’t want to going out of home. They just stay at home ordering food or anything they need online. Therefore, any online business is going to grow as their customers are likely to buy their services or products online. Therefore, Digital Marketing Business is growing accordingly.

In conclusion

These 5 reasons will make the Digital Marketing Business in Cambodia grows skyrocketing as consumers are increasingly turning to the internet to buy goods and services, Digital Marketing Business is growing accordingly.

If you need digital marketing services, you can contact our partner, Activerify is a Trusted Digital Marketing | Social Media Marketing Agency Company in Phnom Penh, Cambodia, offering a wide range of experiences and services including Website Development & Design, Mobile App Development, Digital Marketing Training, Strategy & Consulting, Social Media Management, Email Marketing, Search Engine Optimization (SEO) Consulting, Online Advertising (Facebook & Google Ads), English-Khmer Translation, Media Planning & Buying to small and medium businesses. http://www.activerify.com, email: [email protected], WhatsApp/Telegram/Phone: +855 (0) 16 600 321

Digital Marketing Business in Cambodia

Digital Marketing Business in Cambodia

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SOVANN
SOVANNExperienced
Asked: April 10, 2021In: Money

What’s the most effective way to grow a Youtube Channel in Cambodia?

YouTube is a search engine. It’s not just a social platform. So if you want to get more YouTube views, optimize your videos for search! Do your research, and improve your video’s search ranking with the latest SEO tips! When your ideal ...Read more

YouTube is a search engine. It’s not just a social platform. So if you want to get more YouTube views, optimize your videos for search! Do your research, and improve your video’s search ranking with the latest SEO tips!

When your ideal viewer types in your chosen keywords, you want your video ranking near the top of YouTube’s results list. That means you need to know what kind of videos they enjoy: tutorials, inspiration, or entertainment.

Ranking in search results is the best way to get brand new eyes—not just subscribers and people who are already interested in your channel (although we’ll talk more about them later)—on your videos.

Promote Videos To Your Audience

You already know that YouTube is the world’s second-largest search engine.

But that doesn’t mean you can just upload a bunch of optimized videos and expect to rank.

Just like with blog content, you need to give your YouTube videos a little “push” to get going.

That push can include sharing clips of your video on social media.

Turn Viewers Into Subscribers

The steps that I outlined so far should help you get more views.

But views is only one part of growing your YouTube channel.

One of the best ways to get more subscribers is to add a subscribe button to your End Screen.

Instant Views is nothing but a web-based platform known as a YouTube Promotion platform. This platform was established in the year 2016, and has become one of the best platforms for the YouTube Channel Owners. This platform is there to promote your YouTube videos and attract new subscribers. It’s currently the best YouTube Video promoters on the web-world.

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