In Kratie province, Cambodia, Newbustar Tire Factory is making a major impact on the country’s industrial sector with a $140 million investment aimed at producing locally made Crossleader vehicle tires for both domestic and international markets. The factory, which operates under the Chinese based Doublestar Group, plans to manufacture up to 8.5 million tires, including 7 million tires for passenger vehicles and 1.5 million tires for larger commercial vehicles. The investment highlights Cambodia’s growing role in regional manufacturing and export production while strengthening the country’s automotive supply industry.
The factory has quickly become an important contributor to Cambodia’s economy by creating approximately 1,400 jobs and increasing demand for locally sourced rubber. During its first year of operation, the factory used around 60,000 tons of Cambodian rubber, but annual usage has now doubled to 120,000 tons. The tires produced under the Crossleader brand are sold in Cambodia and exported to international markets including the United States, the European Union, and Brazil.
Cambodia Made Tires Gain Global Attention
Newbustar’s expansion reflects growing confidence in Cambodia’s manufacturing capabilities as more international companies invest in local production facilities. The factory is strategically located in Kratie province, an area known for rubber production, allowing the company to strengthen local supply chains while supporting Cambodia’s agricultural sector.
Crossleader tires are marketed as durable and high performance products designed to handle challenging road conditions. According to the company, the tires feature military grade durability with thick tire walls that improve resistance to punctures, explosions, and strong impacts. This makes them especially suitable for road conditions commonly found across Cambodia and other developing markets.
Advanced Safety Technology Sets Crossleader Apart
One of the key selling points of Crossleader tires is the use of Safety Seal technology, which automatically seals small punctures to improve driving safety and reduce the risk of sudden tire damage. The company says this innovation is intended to provide greater confidence and safety for Cambodian drivers while also enhancing long term tire performance.
The company believes locally manufactured tires can help build trust among Cambodian consumers while reducing dependence on imported automotive products. With increasing demand for quality vehicle tires across Southeast Asia, Crossleader is positioning itself as a competitive regional brand backed by international manufacturing expertise and Cambodian production.
Newbustar Strengthens Cambodia’s Industrial Growth
Newbustar is a subsidiary of China’s Doublestar Group, one of the country’s leading tire manufacturers with more than 100 years of experience in tire production. Its investment in Cambodia reflects broader efforts to expand industrial production and export capacity in the Kingdom.
The project also supports Cambodia’s long term economic development goals by creating employment opportunities and adding value to locally produced natural rubber. As global manufacturers continue diversifying supply chains across Southeast Asia, Cambodia is becoming an increasingly attractive destination for industrial investment and export focused manufacturing.
For those interested in becoming official distribution partners for Crossleader tires in Cambodia, the company encourages direct contact with RBR Cambodia through its official business channels.
Conclusion
The $140 million investment by Newbustar Tire Factory marks another significant step in Cambodia’s growing industrial transformation. By producing Crossleader tires locally, the company is not only creating jobs and supporting Cambodia’s rubber sector but also helping position the country as a rising manufacturing hub in Southeast Asia. With advanced tire technology, expanding exports, and increasing international demand, Cambodia made Crossleader tires are gaining attention both at home and abroad.